Director, Experience Strategy
Boehringer-Ingelheim
As a senior executive with more than two decades of experience in founding, leading, and transforming organizations ranging from start-ups to Fortune 500 multi-national companies in digital and customer experience, Karen holds an MBA and Advanced Certificates in Leadership, Strategy, Creative Problem-Solving, and has been tested as among the top 2% of the world’s most innovative thinkers by SWARM.
Karen Root has driven organizational transformation around customer experience and digital for three different companies to successful implementations. She currently leads within the Business Transformation team at Boehringer-Ingelheim as the Director of Experience Strategy.
Karen Root spent a decade at WL Gore & Associates as a Global Marketing Leader and drove Customer Experience transformation at a divisional level in medical, industrial & electronics industries, exiting as the Enterprise Leader of Brand and Culture.
Prior she led digital transformation through leadership and integrating the fuzzy front end of technology in practical applications that drove business results. Industries worked include pharmaceutical, medical devices, biotech, publishing, computer software and consumer packaged goods.
As a CX practitioner pushing boundaries, Karen has worked with architectural firms to integrate innovative experience strategy for four facilities, transforming spaces into places with meaning that evoke emotion. She has consulted in experiential strategy for live events, and corporately in employee experience - to unleash human potential.
With deep expertise in strategy, systems thinking and organizational transformation to upskill new capabilities, Karen Root impacts commercial models to demonstrate differentiating value.
In addition to her experience work, Karen is a life-long learner, holds a patent in Blockchain Technologies and enjoys gem mining. She lives on a small horse farm in Pennsylvania with her daughter Kayla and her canine companion Rajah.
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